Aurora DigitalWorx
Aurora DigitalWorx

Legal

Privacy Policy

Effective Date: 28 June 2026·Aurora DigitalWorx, United Kingdom

1. Introduction

Aurora DigitalWorx ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile applications ("Apps") available on the Apple App Store.

Please read this policy carefully. By downloading or using any of our Apps, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our Apps.

This policy is effective as of 28 June 2026 and applies to all Aurora DigitalWorx applications. Aurora DigitalWorx is based in the United Kingdom.

2. Information We Collect

We are committed to minimal data collection. We only collect information that is strictly necessary for the App to function.

Information You Provide Directly

  • Contact information (name, email address) when you contact our support team
  • Feedback or messages you send to us voluntarily

Information Collected Automatically

  • Device type and operating system version (for compatibility purposes)
  • App version and crash reports (to improve stability)
  • Aggregated, anonymised usage statistics (to improve user experience)

Information We Do Not Collect

  • We do not collect your precise location
  • We do not collect your contacts, photos, or media unless explicitly required by a specific app feature and with your permission
  • We do not collect biometric data
  • We do not build advertising profiles based on your behaviour

3. Analytics

At the time of publication, our applications do not use third-party analytics services.

Apple may collect anonymous diagnostic information to improve application stability, subject to Apple's own Privacy Policy.

If analytics services are added in future versions, this Privacy Policy will be updated accordingly.

4. Advertising

At the time of publication, our applications do not display advertisements.

If advertising is introduced in a future version, this Privacy Policy will be updated accordingly.

Should personalised advertising ever be enabled, Aurora DigitalWorx will:

  • Fully comply with Apple's App Tracking Transparency (ATT) framework.
  • Always request the user's explicit permission before personalised advertising is enabled.
  • Never sell personal information to advertisers.
  • Respect the user's privacy choices if tracking permission is declined.

Only trusted advertising providers that comply with Apple's policies and applicable privacy laws will be used.

5. Third-Party Services

Our applications may integrate with trusted third-party services where necessary.

Depending on the features available in each application, these services may include:

  • Apple App Store — Application distribution and In-App Purchases.
  • Apple CloudKit — Only if cloud synchronisation features are enabled.
  • Apple Game Center — Only if achievements or leaderboards are implemented.
  • Apple Crash Reporting — Anonymous crash diagnostics provided by Apple.
  • Google AdMob — Only in applications that display advertisements.

We carefully select third-party providers and only use services that meet our security and privacy standards.

We never sell personal information and only share data where required to provide a feature or comply with applicable law.

6. Data Storage & Security

We take the security of your data seriously.

Where Data is Stored

  • Most app data is stored locally on your device
  • Where cloud sync is offered, data is stored using Apple's encrypted infrastructure (iCloud/CloudKit)
  • Support communications are stored securely and only accessible to authorised Aurora DigitalWorx staff

Security Measures

  • All data in transit is encrypted using TLS
  • We follow Apple's security best practices for iOS development
  • We conduct regular security reviews of our applications
  • We retain personal data only for as long as necessary

Data Retention

  • Support emails are retained for up to 2 years
  • Anonymised analytics data may be retained indefinitely
  • You may request deletion of your personal data at any time

7. Children's Privacy

Our Apps are not directed at children under the age of 13. We do not knowingly collect personal information from children under 13 years of age.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at [email protected]. We will promptly delete any such information from our records.

We comply with the Children's Online Privacy Protection Act (COPPA) and applicable UK regulations regarding children's data. Apps that are suitable for all ages are designed with additional privacy protections in place.

8. Your Rights (GDPR & UK GDPR)

As a user based in the United Kingdom or European Economic Area, you have the following rights under the UK GDPR and GDPR:

  • Right of Access — You may request a copy of the personal data we hold about you
  • Right to Rectification — You may request correction of inaccurate personal data
  • Right to Erasure — You may request deletion of your personal data ("right to be forgotten")
  • Right to Restrict Processing — You may request that we limit how we use your data
  • Right to Data Portability — You may request your data in a portable format
  • Right to Object — You may object to certain types of processing, including direct marketing
  • Right to Withdraw Consent — Where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

When we make material changes, we will:

  • Update the "Effective Date" at the top of this policy
  • Notify users via an in-app notification or App Store update notes where appropriate

We encourage you to review this policy periodically. Continued use of our Apps after changes constitutes acceptance of the updated policy.

10. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Aurora DigitalWorx United Kingdom

We aim to respond to all privacy-related enquiries within 5 business days.